Marketing and Advertising

Creative solutions to boost your brand and your reputation

 

Effective global campaigns for B2B and B2C

In a market that is constantly shifting, in which the change in the habits of the population becomes crucial for the emergence of new trends, organisations face daily challenges to make their brands known and their new products public. The guarantee of success in large-scale campaigns, in which you cannot be too careful with regard to communication and visual elements, depends on the total absence of errors that could prove to be fatal in trying to satisfy the expectations of your target audience.

The true challenge lies in adapting the campaign message to different cultures in any part of the globe. It is not enough to choose the lowest estimate, which only translates the copywriting of your marketing information. It is not by chance that, compared with 2015, according to a study prepared by Lewis, companies marketing budgets have increased, mainly for graphic materials and multimedia. Indeed, of the 422 market leaders interviewed, only 3% stated that they did not intend to increase their budgets for this type of content.

Transcription, interpreting or localisation solutions based on the best market strategies

Every single part of your campaigns deserve the attention of dedicated marketing professionals and specialists, with a strict eye on your written, visual, aesthetic and symbolic communication. The difficulties associated with adapting a marketing campaign usually involve the ever-increasing budget needed for two types of services – translation and design –, the final result of which should exceed the expectations of your target audience.

SMARTIDIOM understands the significant time dedicated to producing captivating contents and wants to meet your business’ internationalisation needs, always using its best resources. We select the best copywriters in your mother tongue, since they know every detail, every preference and every characteristic of the population you want to reach. Our professionals are adept at ensuring the adaptation of your contents, the textual quality and graphic production you define for the products and/or services of your campaigns.

Language solutions of excellence for:


Facebook ads


Mobile applications


SEO strategies


Multimedia materials


Market analysis reports


LinkedIn ads


Web applications


Consumer satisfaction surveys


Email marketing templates


Promotional software


Twitter ads


Google AdWords campaigns


Communication materials


Performance analysis reports


Corporate websites

WHAT SETS US APART:

Detailed selection of each component – from images and colours to the tone of voice and the business vision – to safeguard your brand’s reputation and ensure the success of your campaign
Clear transmission of your message in global markets to increase the perception and the recognition of the brand on an international scale
Concern with the specific linguistic and cultural aspects of each target market in which your brand wants to operate
Some of our prestige customers include:
Communication agencies
Digital marketing agencies
Consulting and public relations companies
Photography and video studios
Graphic arts companies

Case Studies

Learn about our successful partnership with Blink-Eye, a company in the Marketing and Advertising sector.
Client: Blink-Eye
Industry: Marketing and Advertising
SMART Solution: copywriting
Idiomas: European Portuguese
CHALLENGE: 
One morning, the customer contacted SMARTIDIOM needing a creative slogan for an advertisement he had to deliver for publication by the end of the afternoon. He needed us to provide him with a creative phrase that would act as a slogan to promote the activity of Blink-Eye in a specialised publication in the internationalisation area.

Do you need sophisticated, scalable solutions for your projects?

Our multilingual proposals for marketing and advertising are completely flexible to meet the specific needs of your project.