Optimising web pages for research, business and target audiences
Steps of our Multilingual SEO service:
1. Analysis of keywords in the different markets.
2. Text production or revision, using the keywords identified.
3. Creation of attractive meta descriptions, title tags and URLs, optimised for search engines.
WHY IS SEO IMPORTANT?
Each online search originates hundreds of results, ordered according to several criteria, defined by Google. The more optimised a website is, according to these criteria, the higher it will appear.
Advantages of being at the top of the search results:
- More traffic for the website, which boosts the number of qualified visitors and reinforces sales;
- Increase of consumer trust in the brand;
- Greater quality perception in face of the competition.
An effective SEO strategy (Search Engine Optimisation) requires frequent updates to keep up with the alterations in the criteria established by Google as well as with the users’ search tendencies.