In 2018, take your project to new heights!
“You have to see what you’ve missed the first time, see again what you already saw, see in the springtime what you saw in the summer, in daylight what you saw at night, see the sun shining where you saw the rain falling, see the crops growing, the fruits ripen, the stone which has moved, the shadow that was not there before.”
José Saramago, Nobel Prize in Literature 1998
The swallow is one of Portugal’s cherished symbols. A bird that is both delicate and brave, adventurous and faithful, that migrates in flocks and represents the eternal return.
There is a lot of SMARTIDIOM in the swallow’s free spirit. There is a great will to explore new paths, to “see what you’ve missed” and to “see again what you already saw”. A will, imprinted in our DNA since the beginning, that is stronger than ever in this start of 2018.
There is yet a lot to discover. The market continues to grow, and digital media is breaking walls at a hectic pace. All the conditions have been set for all brands to fly even further: both ours and yours!